How to prep (and shop) Beauty & Wellness on AMAZON PRIME Days, plus
If you're like me, you find a certain thrill in the frenzy that is Amazon Prime Day. It's that unique blend of excitement and strategy, akin to the Super Bowl of online shopping. And what's the end zone, you ask? Scoring fantastic deals on everything from the latest tech gadgets to fashion statements, and of course, beauty and wellness products. It's happening July 11 & 12th.
As a stylist in the middle-aged bracket, I'm all about curating products that cater to our evolving needs. We want products that keep us glowing, feeling energetic, and being our most radiant selves. We want solid solutions to everyday issues that are no-brainer easy, and work. We want to optimize our lives in general.
This post is designed to guide you in making the best out of Amazon's Prime Day and Amazon shopping in general, with my favorite finds and personal recommendations added in to maximize your time.
Here the short list of how to's and what to's:
Plan ahead : make a list
Having a clear shopping plan will make navigating the sea of discounts much easier. Start by identifying your beauty and wellness needs. What does your skin crave? Hydrating products, anti-aging serums, a good-quality sunscreen? One product I've found incredibly hydrating is the EltaMD UV Physical Tinted Face Sunscreen, SPF 41- and its blend-with-your-skin tone coverage is slightly matte and always just enough even for a humid day. As for sun protection for body, I love Supergoop! PLAY Antioxidant Body Mist Sunsceen w/Vitamin C . It's features high 50 SPF with a lightweight formulation. And think beyond summer...it's a great opportunity to purchase any back-to- school wants and needs now.
Do your homework : research the products
Before Prime Day, take the time to research. check the ingredients, understand what you're purchasing. And the read products reviews, both good and bad. Make comparisons to determine what's best for you. This holds particularly true for skincare where the market is saturated with staggering choices. One way I like to do this is by using the 'Amazon's Choice' tag as a starting point.
Trust the tried-and-true : stock up on your favs
Prime Day is the perfect time to stock up on your go-to items for “internal beauty” as well as external. For me, one such product is Hyperbiotics Pro 15 Vegan Probiotic Supplement. These tiny time release pearls offer15 strains of probiotics to optimize digestive and immune system health. Plus they’re gluten and dairy-free. They've been my faithful companion for years and is part of my first-thing-in-the-morning routine. I also stand by Vital Proteins Collagen Peptides Powder. This unflavored powder, when stirred into hot or cold liquid, or blend in yogurt (and more) promotes healthy joint and bones, strong tendons and ligaments and skin, hair and nails. We can all use some extra umph in these departments during midpoint and beyond.
Consider the new : a great opportunity
While you're cruising through the deals, don't be afraid to try something new. Remember to align it with your needs, though. An age-defying cream for your body that gets stellar reviews? I recently tried Sol De Janiero Brazilan Bum Bum Cream – what a name! The caffeine rich guarana helps smooth and tighten skin while the cupuacu butter delivers deep hydration. I noticed a positive change in my skin. Or try a product that may seems minor but offer major benefits, like EarLite Invisible Earring Ear Support discs. These waterproof discs of surgical-grade adhesive make it possible to wear heavy earrings, and wire-ones, without tearing your delicate lobes – amazing for those of us who have torn lobes. And have you tried sun protection for your hair and scalp (especially for those of us who use color)? A great one is COOLA Organic Spray & Hair Sunscreen Mist. It’s got an SPF of 30, and feels as good as it performs.
Track prices : get the best deals
Make sure you're getting the best bang for your buck. I recommend using price tracking tools like CamelCamelCamel. This site (Chrome exxtension available too) provides a product's price history, so you know if that 'huge discount' is truly a bargain.
Get what you'll use : don't be (too) tempted
Avoid the impulse to buy just because an item is on sale. It's not a deal if it ends up unused. And we all have those "ghosted" products lingering in the back of our medicine cabinet. That's why I suggest investing in products you'll use regularly. One such item for me is Glow Recipe Watermelon Glow PHA + BHA Pore-Tight Face Toner. It's a part of my daily routine and I always make sure to stock up on Prime Day.
And here are a few more must-haves to consider:
For a chip resistant manicure in a stunning neutral nude, this product is non-toxic, vegan & cruelty free. I love a red nail from time to time, but a neutral always looks chic and seems to hold up better to daily damage we do to a manicure.
This Nail Repair For Damaged Nails has a clinically-tested formula with MSM technology that strengthens and hydrates even the most damaged nails. 8-free (formaldehyde +) vegan & cruelty-free tested
A super rich, deeply hydrating cream that lifts, firms, and increased radiance. This delicious cream is powered by vitamin C to deeply hydrate and visibly transform dry, dull skin. You'llvsee visible improvement in fine lines, wrinkles, and elasticity.
Color Correcting Cream, Full-Coverage Foundation, Hydrating Serum & SPF 50+ Sunscreen with a radiant Finish. I actually have this in shades for winter and for summer (I'm not a tan-er, but I still seem to get some color); blend the two for perfect all-year coverage. And I like to apply it with a brush for the smoothest finish.
This Anti Aging Face Massager is designed with silicone bristles that resist bacteria, diligently working to eliminate dirt while also helping skincare products penetrate deeper into your skin. Doubling as a massager, it's great for promoting circulation and makes an outstanding supplement to any self-care ritual.
This top-selling lip mask delivers intense moisture and antioxidants while you sleep for visibly smoother, baby-soft lips. Slather it on at night for amazing morning results.
Specially formulated to reduce puffiness and dark circles under your eyes, smooth out wrinkles and fine; revitalize and refresh the delicate skin around your eyes
This lovely cream fights fine lines and wrinkles, and brightens under eyes using active ingredients including caffeine, peptides, hyaluronic acid, niacinamide, and ceramides. Plus it’s fragrance free & ophthalmologist-tested.
Set with 3 Barrels, 5-Temps with Intelligent Temp Control, Dual Voltage for All Hair Types
Three unique barrels greatly expands the variety of curls that can be achieved. Plus, the five separate heat options make it ideal for a diversity of hair types.
Preserve your hair color, strengthen your hair with this protein-packed duo
The perfect sunless Tan For every body - especially for those of us who shun the sun, and prefer a healthier summer tan. Tantowel Classic is best for fair to medium skin tones. Each towelette is infused with a unique, clear, water-based formula for a streak-less natural-looking tan.
Prep your skin to its optimal condition with this yummy scrub infused with essential oils. The set includes spoon, loofah & soap.